Privacy Policy

Privacy Policy

Last Updated: June 2011
Shore Hotel is committed to providing exceptional services to our customers and visitors to our visitors should feel confident in using our Site to plan and purchase accommodations, so we are committed to protecting the information we collect. Our privacy policy (“Policy”) is provided to inform you of the privacy principles that govern our website. This Statement describes general and technical details about the steps we take to respect your privacy concerns.
I. Website Browsing
Personally identifiable information will not be collected when you browse this website and/or request pages from our servers, except as described in this Policy. We will not know your name, your e-mail address, or any other personally identifiable information just because you browse the website unless you access the website from a link in an e-mail that we have provided. If you access the website from an e-mail link from us, we will know who you are based on the information you previously provided to us.
When you request a page from our website, our servers log certain information, including the IP address number of the computer you are using, the time of the request, the URL of your request and other information that is provided in the “HTTP” header found at the top of your Internet browser. We collect this information to make our website function correctly and provide you the functionality that you see on this website. We also use this information to better understand how visitors use our website and how we can improve it, its contents, and functionality to meet your needs.
II. Children's Privacy
We do not offer or provide products and services to children. If you are under 18, you may not use our site. We do not intend to collect personally identifiable information from users under 13.
III. Personal Information -- How We Use It
We will ask you to voluntarily supply us with personal information (such as your full name, e-mail address, mailing address, telephone number or credit card number) to provide you with specific services you request. These may include making a reservation for you, signing you up for e-mail alerts, replying to you if you submit information on the “contact us” page, and responding to your emails.
For example, we will use your e-mail address to send a confirmation and, if necessary, we may use other information to contact you in processing your reservation. We may also use your e-mail address to notify you about special offers and promotions, but we will give you an opportunity to opt-out at any time.
IV. Transmission & Storage of Personal Information
If you voluntarily provide personal information to Shore Hotel, it will be stored using commercially reasonable security measures. When you provide your credit card data, it is transferred over a Secured Sockets Layer (SSL) line, provided you are using an SSL enabled browser such as Microsoft Internet Explorer or FireFox. Please note, however, that no data security measures can provide guaranteed protection against hackers and identity thieves. We urge you to think carefully before transmitting any sensitive information over the Internet, and conduct business only with entities that you trust.
Information collected on this website is processed and stored in the United States.
V. Disclosure of Information to Third Parties
We will disclose your personal information when required or requested by law, subpoena or other legal process or if we believe in good faith that such action is necessary to investigate or protect against harm to our hotel guests, website visitors, property (including this website), or to others. We may also share your information with our third party service providers but they may use this information only to provide services on our behalf (such as sending email to you) and not for any other purpose. In addition, if we sell all or part of our business or make a sale or transfer of assets or are otherwise involved in a merger or business transaction, we may transfer your personal information to another entity as part of that transaction as long as that entity agrees to comply with this privacy policy.
We may share non-personal aggregate, or summary, information with partners or other third parties, but we do not sell or share any personally identifiable information, except as described above.
VI. Cookies
Our website uses "cookie" technology. "Cookies" are encrypted strings of text that a website stores on a website visitor’s computer. Our website requires the use cookies throughout the online reservation process. Cookies enable us to customize our website and offerings to your needs and provide you with a better online experience on our website. In addition, cookies are used to: (1) measure usage of various pages on our website to help us make our information more pertinent to your needs and easy for you to access; and (2) provide functionality such as online reservations and other functionality that we believe would be of interest and value to you.
VII. Pixel Tags
Shore Hotel and its third-party service providers use pixel tags. Pixel tags are not used to collect any personal information about you, but we may glean such information from what you voluntarily submitted to us online or offline. Shore Hotel and our e-mail service provider use pixel tags to: 1) track customer responses to Shore Hotel advertisements and website content; 2) determine your ability to receive HTML-based e-mail messages; 3) know how many users open an e-mail and allow our service provider to compile aggregated statistics about an e-mail campaign for us; and 4) allow us to better target interactive advertising, enhance customer support and site usability, and provide offers and promotions that we believe would be of interest to you.
VII. E-mails about Special Offers, Promotions & Opt-Out
It is our intention to only send you e-mail communications that will be useful to you and that you want to receive. We typically use third party e-mail service providers to send e-mails. These service providers are contractually prohibited from using your e-mail address for any purpose other than to send Shore Hotel related e-mail. We provide you the ability to define and modify your mailing preferences at any time, including unsubscribing from all marketing communications. In addition, every time you receive an e-mail, you will be provided the choice to opt-out of future e-mails by following the instructions provided in the e-mail.
VIII. Other Sites
Shore Hotel is only responsible for the privacy statement and content of this website. We are not responsible for the privacy practices or the use of cookies on any non-Shore Hotel websites that you may access from this website.
VIIII. Legal Issues
This website is located in California and subject to laws of the United States and the State of California.
X. Changes to this Policy
By using our website, you agree to let us collect and use information pursuant to the terms of this Policy. In the future, we may need to change this Statement; we will post changes on this page and note the effective date so that you are always aware of what information we collect and how we use it. If we materially change the way we handle personal information collected from you prior to the effective date of the new policy, we will notify you and seek your consent to such changes.
XI. Your Consent To This Privacy Policy
Use of our Website signifies your consent, as well as the consent of the company for which you use our Website and whose information you submit (if any), to this Policy. If you do not agree to the terms of this Policy, please discontinue your use immediately.